Coinbase, a renowned cryptocurrency exchange, has announced its formal entry into the Canadian market, providing a variety of advantages such as a 30-day free trial of Coinbase One and no trading fees.
Coinbase’s growth demonstrates the company’s commitment to the Canadian market as part of its “Go Deep” strategy.
This strategy leverages current customer ties to boost sales, decreasing consumer risks. Coinbase has collaborated with Peoples Trust Company in Vancouver to enable Canadians with access to Interac e-transactions, simplifying money transactions and improving cryptocurrency accessibility.
The Crypto Potential of Canada
Coinbase’s VP of International and Business Development, Nana Murugesan, stressed Canada’s strong crypto awareness, tech environment, and regulatory advancements, establishing the country as an appealing location for cryptocurrency enterprises.
New Canadian Benefits
Canadian customers will benefit from the expansion in a variety of ways, including free Coinbase One access, no trading fees, increased staking rewards, priority support, and more.
Interac e-Transfers, which allow free and practically fast fund transfers, were the most desired feature by Canadian users, according to Coinbase.
Global Development Strategy
Coinbase’s move is consistent with the company’s “Go Broad, Go Deep” strategy, which aims to grow its footprint across continents. Nearly 200 Coinbase workers work in the Canadian market, making it a key tech hub for the exchange. Coinbase remains dedicated to getting regulatory clarification and promoting the crypto sector despite continued legal hurdles, including SEC accusations.
Global Expansion Continues
Coinbase’s entry into Canada is part of the company’s continuous drive to create a global footprint, with a target on all continents except Antarctica.
